Katarina Dijakovic

Katarina Dijaković


Katarina is a UX designer at Inchoo, and she lives and breathes design, from interactions to interfaces. Currently digging deeper into matching qualitative with quantitative research in UX design and translating her findings into eCommerce projects she's involved with. In love with all things digital, Batman movies included.

Presentation: ROI of design

What is the ROI of the design process in eCommerce? Which qualitative and quantitative methods and strategies make design a relevant part of professional project development? How do you devise the human-centered designs processes that contribute to this kind of eCommerce strategy?